SEO Targted B2B Saas Leads
We implement SEO content marketing to generate highly targeted leads for our B2B SaaS partners.
We leverage your competitive advantages & value proposition to optimize your website’s organic rankings & traffic quality to generate B2B SaaS leads.
SaaS SEO Strategy for Growth
StartUP MQL implements a proven SEO strategy that identifies and captures user intent which already exist around your SaaS products. Our team identifies multiple variations a user might search for your SaaS product, we create and implement an on-webpage content strategy to enhance your search engine rankings to drive users to your target landing pages.
The SaaS SEO Approach
We use a three-step approach to SEO, which has been very successful for our clients:
Knowledge transfer to gain critical insights into areas of importance for your audience.
Create a unique SEO strategy to render your content in front of the audience searching for your keywords and phrases.
Quantify the success of the SEO strategy by creating parameters to measure ranking and keyword footprint.
Actionable & Achievable SaaS SEO
To achieve measurable goals, we use proven tactics and strategies:
SEO Audit Services
SEO Keyword Research
SEO On-Page Services
Technical SEO
SEO Analytics & Reporting
Our focus is maximizing organic search traffic for your SaaS startup, by leverage your core value propositions we launch you ahead of your competitors and drive engagement and conversions with your key audience.
SaaS SEO Audit
Auditing your existing SEO strategy and efforts will convey the path and insights needed to effectively implement SEO into your marketing strategy. This step is critical to develop a functional framework for your SaaS startup’s website.
Google Analytics Audit: our team will review your site’s Google Analytics account, the path you took to implement it and share opportunities for improving data collection and SEO efforts.
Technical SEO Audit: we’ll audit your site to determine potential problems that would restrain SEO efforts. Areas to review include site crawlability, content quality, and indexation.
Penalty Identification Assessment: our SEO experts analyzes your site to identify a possible penalty issued against your website and which penalty your site has been affected by. Don’t be alarmed, our team will create an immediate action plan to address all penalties discovered.
SaaS SEO Keyword Research
Properly structuring your websites content around user intent appeases both search engines and your users. The keyword strategy we implement will support broad, generic queries with queries that touch specific line of business, verticals, and transactional to optimize a user’s experience with your SaaS startup.
SEO Keyword Research: pinpoint what keywords and phrases are being searched, SERP analysis to reveal unknown competitiveness blind spots, and conversion reach. This improves content optimization and organic visibility in the search engines.
SEO Legacy Keyword Audit: our team will analyze existing keywords and key phrases to classify quick wins and prioritize on-page SEO optimization.
SEO Keyword Mapping: keyword and keyword phrases structured by topic and strategically incorporated on target pages of your website. Effective keyword mapping is an ongoing signal for search engines, parallels with user’s needs around your products and services, and improves ongoing SEO strategies including metadata, on-page SEO recommendations for current and future content.
We scale your sales funnel with by implementing tools like HubSpot, SendGrid, AutoPilot, Salesforce, ZoomInfo, Twilio and Zapier.
On-Page SaaS SEO Optimization For Quality B2B Leads
StartUP MQL focuses on developing strategic keyword and key phrases to be included in high-quality content that addresses your target audience needs and wants, increasing your credibility, organic rankings, and lead conversions.
Content Optimization: optimize content for SEO best practices, removing keyword stacking, mirroring content and other compromises for over-optimization.
Content Development: StartUP MQL has a team of sophisticated copywriters that can write SEO friendly content and targeted content that is SEO focused.
Content Brief: bringing together competitive analysis and keyword research will assistance your copywriters to develop new content that is optimized for search engines.
Content Cavity Analysis: We strengthen your existing content by bringing together keyword research and competitive analysis filling in any content cavity to enhance your rankings with the search engines.
Metadata Optimization: Our SEO experts will write anchor title tags and meta descriptions for high visibility and to catch your target audience’s attention in the search engines.
SaaS SEO Analytics & Reporting
Intelligent decision making is based on collected data that can be measured. StartUP MQL implements reporting, so your team has insights on how users arrive to your site and targeted landing pages, resulting in actionable data.
Our team will analyze current Google Analytics configuration for accurate tracking.
Implement and configure Google Tag Manager to oversee page level analytics and conversion tracking for accurate attribution.
Apply filters to prohibit irrelevant traffic, like internal Ips and bots.
Enhanced data collection, including iFrame tracking, 3rd party platforms, cross domain tracking for accurate and insightful decision making.
The StartUP MQL SEO team understands your site’s success starts with the traffic quality reaching your pages. We are dedicated to implementing an intelligent and thoughtful SEO strategy to drive high quality traffic that converts into marketing qualified leads and paid customers. It is critical to implement SEO correctly if you want your SaaS startup to be discovered organically.
Technical SaaS SEO Audit
StartUP MQL analyzes the technical framework of your domain and existing content to determine how your webpages are being crawled and indexed by search engines.
Evaluating your website framework is a safeguard measure to confirm the site structure is reliable for both your on-page and off-page SEO initiatives to maximize visibility and to convert users into marketing qualified leads.
Technical SEO Audit: a deep analysis of your technical foundation within your website to learn how search engines crawl, index and process your website content.
Crawlability: analyze and confirm search engines can access and crawl content on your web pages, remove or canonicalize duplicate pages, fix broken links, review CSS and JavaScript files are crawlable, review crawl stats for sudden dips or increases.
Indexation Analysis: deep analysis to insure correct indexation with all the major search engines for all site URLs.
Page Speed Analysis: Evaluate page speed to make recommendations for page speed improvements.
Google Search Console Management: Manage your website’s presence in search results using Google Search Console.
Structured Data: Schema Markup recommendations to be hard coded into your site to make it easier for search engines to crawl, organize and display your content.